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David Guillebaud

David Guillebaud
  • David Guillebaud 1

David Guillebaud advises CEOs and top management teams on strategy and transformation issues, and particularly on digital disruption.  

David Guillebaud advises CEOs and top management teams on strategy and transformation issues, and particularly on digital disruption.  He challenges executive teams, mainly in Europe, to seriously address the scope, scale, reach and pace of disruptive change, particularly from digital technologies.  David has a rich mix of business experience, which gives him empathy with the predicament in which established large enterprises find themselves.  

He had a wide-ranging early career on the fast track with Esso Petroleum in the UK, including a stint in the executive suite. After gaining his MBA from INSEAD, he was with Arthur D Little for many years, where he was managing partner for their worldwide travel, tourism and hospitality practice.

From the early 1990s, he was already providing digital transformation and strategic advice to top teams of airlines, hotel groups, cruise lines and travel companies. He remains a well-known figure in these industries.

Potential speaking topics include:
Recognising and dealing with disruption denial
Digital disruption
Big Data, Algorithms and Robots
Disruptive consumer tribes
Reinventing the orthodox organizational model
Leadership for a disruptive age
Business models and platforms for a disruptive age
Legacy as an asset
Disrupting yourself
Twitter handle: @GuillebaudDavid

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